If you offer a service

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To do so, you can use hashtags, create contests, and give rewards. The right incentive is all you need to activate your client base. But where can you do it? It depends on the brand persona, the buyer persona, and the product being promoted. For example, if your company sells a visual product, Instagram is the perfect place for activation., sharing what users do with it is also great. After all, it not only shows the product but also what people can do with it.

social media ugc But remember that you have to acknowledge and share promoters too. It’s  Cambodia WhatsApp Number Data an exchange that turns clients into influencers. Reviews Did you know reviews can also be seen as UGC? It’s maybe the greatest strategy most CMOs ignore. Such kind of content offers value as a direct opinion regarding a product or service. So it’s seen as honest, direct content about your solution. Here you need to make an effort on two fronts: automated and compelling mechanisms to incentive clients to review the product; work with people that will make great content and share it on your blog and social media.




A golden rule is to never change what the reviewer is saying. Most of the time, it isn’t even about what it’s being said, but how you frame it. Bad reviews can be great content when tied to informative and objective points. You can explain why the experience wasn’t good and how the company is always learning and improving. review ugc Source: Trustpilot Video content Video is becoming more accessible to the general public, and it’s one of the great channels to promote UGC.