Covid crisis For your strategy,

jilhok00010@gma

But beyond that, its also a great opportunity to reengage some of your dormant prospects. Thus, by updating your white papers or other downloadable content, you can then activate the novelty bias by informing the people who have collected them of the release of a new edition.  Improve your productsservices thanks to customer feedback! Releasing new productsservices or updating your existing ranges are two good ways to sell more to your current customers and revive some lost prospects. Do not hesitate to rely on feedback from your customers and your community in the broad sense for this here you will activate another cognitive bias, the Ikea effect,


Which will allow you to strengthen their commitment. The little extra remember to Albania WhatsApp Number adopt a new graphic charter for the event! . The Principle of Authority The principle of authority is the cognitive bias that makes us more likely to trust an authority figure such as a doctor when it comes to health or a banker when it comes to finance. It is around this cognitive bias that Emmanuel Macron has gotten into the habit of constructing his speeches around the the principle of authority means that your.





Prospects will be much more likely to trust experts in their field of activity. How to exploit the principle of authority in your marketing and sales strategy?  Take care of your Personal Branding on social networks The Internet and social networks offer you an exceptional opportunity to position yourself as a visible expert in your field of activity. By regularly publishing quality content on your website and your social accounts , content that brings value to your target, you will position yourself as knowledgeable and thus gain the trust of potential customers thanks to the principle of authority.  Highlight labels and certifications.